1203514 Pharmaceutical Promotion and Marketing (2)
Course Description :
Prerequisite: (1203513)
Marketing strategy and marketing management. Environmental forces anticipation and contingency planning. Marketing plan development. Team work, time and stress management briefing. Some consumer behavior aspects
Department :Biopharmaceutics and Clinical Pharmacy
Program :PharmD
Course Level :Bachelor
Course Outline :
1203514 2nd sem 2016 2017 Pharmaceutical Marketing and Promotion II.doc